CASE STUDY Reels-Led Social Media That Helped Drive a Record Enrollment Year How a consistent, reach-first content strategy opened the door for families who had never heard of Camp Classen — and fed a marketing system that delivered the strongest season on record. Revenue Growth YOY + 0 % Total Camper Increase + 0 %

From Mission to Momentum: Launching a Veteran Advocacy Brand Built to Scale Patriot Disability Advocates is a veteran-focused advocacy firm dedicated to helping former service members navigate the often confusing and frustrating VA disability benefits process. Their mission is simple but weighty: ensure veterans receive the benefits they have earned through their service, while restoring

Brand Strategy, Identity & Growth Client Description List It Right is a high-value consignment marketplace designed to help individuals sell premium items—such as collectibles, electronics, auto parts, and equipment—without the friction and risk typically associated with peer-to-peer platforms. Their model prioritizes trust, valuation accuracy, and ease of use, positioning List It Right as a smarter

CASE STUDY Brand Transformation for Alabama’s Only PurMotion-Certified Gym When former University of Alabama football standout Simeon Castille set out to elevate his Birmingham-based fitness facility, he partnered with The Gridwell Group to lead a complete rebranding effort. Originally operating under the name Stille Academy, the gym had strong local roots but lacked a clear brand

Brand Strategy, Identity & Growth Client DescriptionThe Gleaners is a Jackson, Mississippi–based 501(c)(3) Christian food-rescue ministry with nearly four decades of impact. As an all-volunteer organization, The Gleaners rescues surplus, nutritious food and redistributes it through a trusted network of soup kitchens, churches, and food pantries—ensuring that good food feeds people, not landfills. Their work