Not Just Creative. Not Just Strategy. Built for Real Growth.
We don’t just build brands—we align brand, revenue, and systems so companies grow with clarity, confidence, and control.
Because growth needs structure.
Born from Frustration. Built for Function.
Gridwell Group was created when three growth-minded leaders—Tray Lovvorn, Brad Greene, and Amanda Abbott—came together to solve a common problem: Too many companies were chasing growth without systems to support it. They didn’t just want to create another agency. They wanted to build a growth infrastructure company—where brand, marketing, and ops work in harmony to support long-term scale.
Because growth needs structure.
Born from Frustration. Built for Function.
Gridwell Group was created when three growth-minded leaders—Tray Lovvorn, Brad Greene, and Amanda Abbott—came together to solve a common problem: Too many companies were chasing growth without systems to support it. They didn’t just want to create another agency. They wanted to build a growth infrastructure company—where brand, marketing, and ops work in harmony to support long-term scale.
Gridwell Combines:
Brand & Demand
Messaging that converts. Creative that breaks through.
Revenue & Strategy
Systems that scale. Tactics that align. Results that matter.
Operations & Experience
Workflows that support growth. Automation that drives loyalty.
We're not a creative agency. We're a growth partner.
Support for your next move.
We Partner with Leaders at Pivotal Moments
You’ve proven there’s demand. Now you need structure—strategy that aligns your teams, systems that support your scale, and a partner who knows how to grow companies without burning them out. We help you tighten operations, focus your brand, and convert more demand into durable revenue.
Whether you’re planning a sale, a succession, or simply stepping back, we help you build the systems, automation, and brand clarity that increase enterprise value and reduce founder dependency. It’s not just about growing fast—it’s about making growth sustainable without you in the middle of it all.
We support in-house marketing, product, and growth teams tasked with launching major initiatives inside complex organizations. When internal red tape or limited bandwidth threaten your timeline, Gridwell becomes your outside strike team—bringing clarity, cohesion, and fast, strategic delivery.
We help high-growth startups move from scramble to scale—building smart foundations for customer acquisition, messaging, automation, and brand development. Whether you’re moving toward Series B or racing to market, Gridwell helps you turn capital into traction without losing control.
For growth-stage leaders who want clarity, not chaos.
Build Growth That Doesn't Break Everything Else
For growth-stage leaders who want clarity, not chaos.
Build Growth That Doesn't Break Everything Else
You don’t need another agency.
You need a partner who can help you align everything for growth that lasts.
Meet Our Team
Tray Lovvorn
Partner + Chief Marketiing Officer
Brad Greene, PhD
Partner + Chief Strategy Officer
Amanda Abbott
Partner + Chief Operations Officer
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Recognized for Client Satisfaction and Performance
Named a Top 3 Marketing Agency in 2025 by BusinessRate
